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The online brouhaha culminated in Killah threatening to ‘hang him from his beard’ and ‘gut him like a pig’ after Bronson implied his rapping cadence had surpassed that of his forebearer.
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Irked by critical comparisons to the Queens rapper, Wu-Tang Clan wordsmith Ghostface Killah posted a bizarre six-minute diss-video online which featured copious amounts of crotch-grabbing.
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Bolstered by the soulful charm of singles ‘Easy Rider’ and the Mark Ronson-produced ‘Baby Blue’, featuring a standout verse by Chance the Rapper, the album cracked Billboard’s Top 10 albums chart and hurtled Bronson onto the radar of the populous – for better, and for worse. However, it wasn’t until 2015 that Action Bronson attracted mainstream success with his debut studio album Mr. In 2013, Bronson featured prominently on high-profile releases from the likes of ASAP Rocky and Chance the Rapper, and nabbed a spot on the cover of the country’s biggest hip hop magazine as part of the prestigious XXL Freshman List alongside Travis Scott, ScHoolboy Q and Chief Keef.
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Through these collaborations, Bronson sparked relationships with modern rhyme kings Earl Sweatshirt, Vince Staples and the late Mac Miller, with the latter playing a large role in Bronson’s rise to prominence outside of the US. Lecter, Bronson entered the conscience of America through a handful of guest verses on projects from members of Odd Future, the now-seminal LA hip hop collective helmed by the likes of Tyler, the Creator and Frank Ocean. This was until one day, a fateful wet floor caused Bronson to slip and break his leg while at work, forcing him out of the kitchen with nothing but a rhyme set and countless culinary lyrical inspirations to keep him occupied.Īfter attracting the attention of several local hip hop blogs with early culinary-themed releases such as Bon Appetit. However, one way or another, recognition was always demanded by the New York rhyme spitter: for years, Arslani worked as a highly respected gourmet flame grill chef throughout the city, and even hosted his own online cooking series, Action In The Kitchen. Despite being raised in an era where locals like Nas and A Tribe Called Quest received heavy airplay citywide, hip hop was no more than a hobby for Bronson. Whether through television hosting gigs on cult late-night Viceland programs or via his distinctive snarling rhymes filled with bombastic culinary references and abstract comparisons, it’s incredibly hard not to fall for Action Bronson’s paradoxical aura as an entertainer.īorn as Ariyan Arslani in the multicultural melting pot of Queens, New York, a career as a rapper was never one of Action Bronson’s lifelong ambitions. Serving as the main course of the evening alongside music luminaries M.I.A., The Presets and a number of rising producers such as KiNK (Live), Project Pablo and Krystal Klear, is New York MC Action Bronson: an enigmatic character renowned for both his mastery as rapper and culinary chef.įor many, Action Bronson represents a new breed of rapper: a multi-talented star capitalising on their irresistible curbside appeal as hip hop continues to take up the majority of space in mainstream culture.